Uplifted vs. Brandfolder
The AI-Native Advantage
Brandfolder is a legacy DAM built for static brand files. Uplifted adds what modern marketing and creative teams actually need—AI-powered tagging, free clip-level analytics, an on-platform AI agent, instant ad remixing, and rapid onboarding with flexible plans.
AI-Powered DAM
Upload once and Uplifted auto-tags every asset by visuals, voice, and custom fields. No manual metadata projects.
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Free Creative Analytics
ROAS, CTR, and fatigue dashboards are included. Brandfolder offers no native performance insight.
Custom AI Tagging
Define product lines, personas, or tones and let Uplifted apply them across new and historical assets automatically.
AI Creative Agent
Ask what works, surface winning clips, and generate data-backed briefs in seconds - built into the platform.
Instant Ad Remixing
Turn high-performing clips into new Meta, TikTok, or YouTube ads without exporting or re-uploading.
Hook and CTA Detection
Uplifted identifies high-impact openings and calls-to-action so creative tests start with proven elements.
Meta Performance Sync
Pull ROAS, CTR, and conversions directly into each asset view—no spreadsheets or BI tools required.
Collaboration and Approvals
Timestamped comments, version history, and secure share links keep creatives, editors, and media buyers aligned.
Creative Knowledge Hub
Increase velocity of content delivery by seamlessly reviewing videos and sharing large digital ad asset.
Connect your assets to performance and build ads that actually work
Uplifted uses AI to break each creative into clips, tag every part, and automatically pull in performance data. It identifies which moments drive results - then automatically slices top clips, suggests what to reuse, and generates briefs so your team can build new ads that are proven to work. All in one platform.
An AI Agent That Writes, Tags, and Thinks Like Your Best Strategist
Uplifted’s AI Agent helps you brainstorm, tag, analyze, and brief — all from one place. Ask what’s working, get new ad ideas, surface top clips, or generate a performance-backed brief in seconds. It’s like having a strategist, editor, and analyst on demand.
Find Winning Content Without Digging Through Folders
Uplifted makes your entire creative library searchable and performance-aware. Whether it’s a testimonial clip, a high-performing hook, or a forgotten CTA — you can find what works in seconds and reuse it in your next ad.
Remix Top Creatives Into High-Performing New Ads
Uplifted uses performance data to identify the best clips, auto-slices them, and helps your team build new variations in minutes - not days. No more guessing what to test - we surface what works, so you spend less time cutting and more time scaling.
Manage Creative Globally Without Slowing Down
Uplifted tags, transcribes, and analyzes creative in any language — making it easy to find, reuse, and learn from what works. Whether you're in New York, Berlin, or Tokyo, your team sees the same data, speaks the same creative language, and moves with the same speed.
